Why I added Nippon TV to my stock portfolio

Please note: This content is for informational purposes only, not financial or investment advice. It does not endorse or recommend any securities, stocks, bonds, mutual funds, ETFs, or other investments. Conduct your own research or consult a financial advisor before making investment decisions.

• Ticker: TYO: 9404

• Stock price at purchase ¥2,284

For those of you diligently following my investment journey, you may recall the recent deep dive I did into Nippon Television Holdings Inc., where I somewhat cautiously pinned a "Hold" sticker on its stock.

For a detailed overview on the numbers, growth prospects and segment analysis, please read up on it here:

[Stock Analysis] Nippon TV (TYO: 9404)

Now, hold onto your hats, because what I'm about to say might just knock them off: I've decided to add Nippon TV to my stock portfolio. Yes, the very same stock I advised a cautious approach on. But let me explain why I’ve changed my investment thesis:

Why I invested in Nippon TV